Kulturni turizam grada Splita i mladi

master's thesis

• Title (english): Cultural tourism of the City of Split and the youth
• Author: Ivana Garmaz
• Mentor: Željka Miklošević (mentor)
• Committee member: Goran Zlodi (predsjednik povjerenstva)
• Committee member: Žarka Vujić (član povjerenstva)
• Committee member: Željka Miklošević (član povjerenstva)
• Granter: University of Zagreb; Faculty of Humanities and Social Sciences; (Department of information and Communication sciences); Zagreb
• Defense date and country: 2023-09-28, Croatia
• Scientific / art field, discipline and subdiscipline: SOCIAL SCIENCES; Information and Communication Sciences

Abstract

Kulturni turizam evoluirao je u masovni turizam koji posebne izazove stvara u povijesnim jezgrama urbanih destinacija koje privlače veliki broj posjetitelja zbog svog velikog kulturnog kapitala. Pritisak na infrastrukturu, rast cijena stanovanja i lokalnih usluga te frustracije lokalnog stanovništva zbog snižene kvalitete življenja problemi su koji su se pojavili kako u manjim gradovima tako i u velikim i visoko profiliranim kulturnim destinacijama. U ovom kontekstu u radu se fokusira na grad Split kao destinaciju koja privlači veliki broj mladih posjetitelja, tržište koje je heterogeno i pokazuje različita očekivanja i motivacije na putovanju, a zbog svojih čestih i duljih putovanja te zbog toga što troše veliki dio svojih financija na putovanja prepoznati su kao vrijedan segment na kojem počiva ekonomski turistički razvoj.

Abstract (english)

Cultural tourism has evolved into mass tourism, presenting specific challenges in the historic cores of urban destinations that attract a substantial number of visitors due to their significant amount of cultural heritage. Pressure on infrastructure, rising costs in housing and local services, as well as frustrations among the local population due to reduced quality of life, are issues that have arisen in both small cities as well as in biger and highly-profiled cultural destinations. In this context, the paper focuses on the city of Split as a destination that attracts growing number of youth visitors. Youth market is heterogeneous, displaying various expectations and motivations for travel. Due to their frequent and longer trips and the fact that they spend a significant portion of their finances on travel, young visitors are recognized as a valuable segment that underpins the economic tourism development.

• Keywords: grad Split; kulturni turizam; mladi; prekomjerni turizam
• Keywords (english): Split city; cultural tourism; youth market; overtourism
• Language: croatian
• URN:NBN: urn:nbn:hr:131:043237
• Study programme: Title: Information Sciences; specializations in: Archivistics Study, Library Science, Information Sciences (research), Information Sciences (teaching), Museology and heritage management, Informatology; Course: Museology and heritage management; Study programme type: university; Study level: graduate; Academic / professional title: magistar/magistra muzeologije i upravljanja baštinom (magistar/magistra muzeologije i upravljanja baštinom)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Access restricted to students and staff of home institution
• Created on: 2023-09-29 11:47:00