Kontrastivna semiotička i pragmatička analiza jezika o pandemiji bolesti Covid-19 u masovnim medijima

master's thesis

• Title (english): Contrastive semiotic and pragmatic analysis of Covid-19 pandemic language in mass media
• Author: Ana Vanjaka
• Mentor: Mislava Bertoša (mentor)
• Committee member: Ivana Simeon (predsjednik povjerenstva)
• Committee member: Davor Krsnik (član povjerenstva)
• Granter: University of Zagreb; Faculty of Humanities and Social Sciences; (Department of Linguistics); Zagreb
• Defense date and country: 2021-09-24, Croatia
• Scientific / art field, discipline and subdiscipline: HUMANISTIC SCIENCES; Philology; General Linguistics

Abstract

Tema ovog rada je pragmatička i semiotička analiza jezika o pandemiji bolesti COVID-19 u masovnim medijima. Analiza se temelji na semiotičkoj teoriji M. A. K. Hallidayja, Roberta Hodgea i Gunthera Kressa i Teuna van Dijka, a provodi se na odabranim člancima s hrvatskih internetskih portala, objavljenih tijekom 2020. godine. Radi se o portalima tabloidskog i ozbiljnijeg karaktera, te se uspoređuje očekivana razlika u jeziku takvih publikacija. Članci se dijele u tri tematske skupine na one usmjerene na ideologiju, one koji pripadaju diskursu straha i one koji pripadaju diskursu konstruiranja krivca. Na temelju takvih značenjskih razlika izvode se i zaključci o leksiku, sintaksi i strukturi samih tekstova, te se potvrđuje razlika u jeziku tabloida i ozbiljnijih novina.

Abstract (english)

The subject of this paper is a pragmatic and semiotic analysis of the language about the COVID-19 pandemic in the mass media. The analysis is based on the semiotic theory by M. A. K. Halliday, Robert Hodge, Gunther Kress and Teun van Dijk, and it is done on a selection of articles from the Croatian internet newspapers, published during the year 2020. The newspapers are divided in tabloids and more serious websites, and what is compared is the expected difference in the language of these kinds of news. The articles are categorized thematically: ones that belong to the discourse of ideology, ones that belong to the discourse of fear and ones that belong to the discourse of constructing a culprit. Based on these semantic differences conclusions are drawn about the lexis, syntax and the very structure of the texts, with which the expected differences in language between tabloids and serious news are confirmed.

• Keywords: pandemija; tabloidi; COVID-19; vijesti; semiotička; pragmatička
• Keywords (english): pandemic; tabloids; COVID-19; news; semiotic; pragmatic
• Language: croatian
• URN:NBN: urn:nbn:hr:131:421394
• Study programme: Title: Linguistics (double major); specializations in: General Linguistics, Comparative Linguistics, Computational Linguistics, Aplied Linguistics and Cognitive Linguistics, Cognitive; Course: Aplied Linguistics and Cognitive Linguistics; Study programme type: university; Study level: graduate; Academic / professional title: magistar/magistra lingvistike (magistar/magistra lingvistike)
• Type of resource: Text
• File origin: Born digital
• Access conditions: Open access
• Created on: 2021-09-30 10:16:06